Deliverables Brand Identity
Comprehensive Brand Guide
Website Design & Development
Digital Marketing
Event Design & Coverage
The vision was strong but the brand and digital presence didn’t reflect it.
As a culturally driven, Asian-themed lifestyle center, Pacifica Square needed a clearer identity, stronger storytelling, and a modern website that matched the scale of its ambition. The challenge was alignment across visuals, messaging, and experience.
Our role was to clarify the story and build a brand foundation that could scale.
Impressions
1K
Engagements
1K
Audience
1%
Views
1%
Creative Process
We immersed ourselves in the cultural vision, tenant mix, and long-term development goals. From there, we refined the brand voice and visual direction, balancing cultural richness with modern simplicity.
Transformation
The transformation was foundational.
We reimagined the logo to feel timeless and adaptable.
We built a brand guide that created consistency across platforms.
We redesigned the website to be clean, intuitive, and story-driven.
Pacifica Square
The brand needed to feel intentional, modern, and credible—to visitors, tenants, and national partners alike
Social Media
We manage Pacifica Square’s social media presence by creating content that highlights events, businesses, food, and community experiences at the center. The goal is to build awareness, encourage visitors to share their experiences, and position Pacifica Square as a vibrant destination.