Shingle Creek Center

Affordable spaces for BIPOC business owners 

  • Client Shingle Creek Center
  • Location Brooklyn Center, Minnesota
  • Service Branding
    Creative
    Digital
    Strategy
  • Year 2025
  • Deliverables Brand Positioning and Messaging
    Visual Identity System
    Website Design & Development
    Community-Focused Marketing Support
    Event Marketing Assets and Promotion

Reposition Shingle Creek Center as a culturally vibrant, community-centered destination that supports local businesses and invites people back in

The center had strong tenants and deep community roots, but lacked a clear identity and cohesive marketing presence. There was no single narrative tying the space, the businesses, and the surrounding community together. The challenge wasn’t awareness alone. It was relevance. Our role was to help reposition Shingle Creek Center as more than a strip mall, and reintroduce it as a community hub.

Impressions
1 K
Engagements
1 K
Audience
1 %
Views
1 K

Creative Process

We studied the tenants, the neighborhood, and the cultural makeup of the surrounding community. From there, we built a brand narrative rooted in inclusion, ownership, and everyday connection.

Shingle Creek Center

Shingle Creek Center  is a dynamic, community-driven destination that blends commerce, culture, and innovation.

Social Media

We create and manage social media content that highlights the businesses, events, and community experiences at Shingle Creek Center. The goal is to increase awareness, encourage community engagement, and position the center as a welcoming destination.

Impressions
1 K
Engagements
1 K
Audience
1 %
Views
1 K